B2C2 is a leading digital asset firm that goes beyond being a mere liquidity provider to shaping the future of the crypto ecosystem. Established in 2015, the company is headquartered in the UK and has additional offices in the US and Japan. It is majority-owned by the Japanese financial group, SBI. B2C2 has carved a niche for itself by offering reliable liquidity in various market conditions, making it a preferred partner for institutions worldwide. The firm's success is rooted in its crypto-native technology and a commitment to ongoing product innovation. B2C2 Ltd, registered in England and Wales, serves as the parent company for the B2C2 group, which offers products through different subsidiaries based on client jurisdiction and regulatory requirements. The name "B2C2" is a registered trademark.