NEAR Protocol Falls 5.2% to $2.77 Despite Strategic Partnership Boost
Peter Zhang Jul 28, 2025 20:12
NEAR drops to $2.77 (-5.2%) as altcoin weakness overshadows recent Everclear partnership. Technical indicators show mixed signals with NEAR RSI at 54.35.

Quick Take
• NEAR currently trading at $2.77 (-5.24% in 24h) • NEAR RSI at 54.35 indicates neutral momentum with bearish MACD divergence • Recent Everclear partnership providing support despite broader altcoin selloff
What's Driving NEAR Protocol Price Today?
The NEAR price is experiencing downward pressure despite positive developments earlier this week. The token declined 5.24% in the past 24 hours, trading between $3.02 and $2.76, reflecting the volatile nature of the current altcoin market environment.
The most significant recent catalyst was NEAR Protocol's strategic partnership with Everclear announced on July 24, which initially drove a 9% intraday rebound from $2.59 to $2.81. This partnership focuses on developing cross-chain stablecoin settlement infrastructure and attracted strong institutional buying interest. However, this positive momentum was quickly overshadowed by broader market weakness.
On July 23, NEAR Protocol experienced a sharp 5.41% decline from $2.97 to $2.81 as the altcoin season abruptly ended. The selloff was particularly intense during the 13:00 hour, with trading volumes spiking to 14.19 million tokens. This movement demonstrates how the NEAR price remains highly correlated with overall altcoin market sentiment.
Earlier in the week, NEAR Protocol benefited from the AI sector rally on July 18, surging 12% to a session high of $3.04. This rally highlighted renewed investor confidence in projects combining blockchain technology with artificial intelligence capabilities, positioning NEAR favorably in this growing narrative.
NEAR Technical Analysis: Mixed Signals Emerge
NEAR Protocol technical analysis reveals conflicting signals as the token consolidates near current levels. The NEAR RSI at 54.35 sits in neutral territory, suggesting neither overbought nor oversold conditions. This positioning indicates potential for movement in either direction based on market catalysts.
The MACD indicator presents a more concerning picture for short-term traders. NEAR's MACD line at 0.1383 remains above the signal line at 0.1478, but the histogram at -0.0095 shows bearish momentum building. This divergence suggests that the recent bullish momentum may be weakening.
Moving averages paint a mixed picture for NEAR Protocol. The token trades above the 50-day SMA at $2.42 and just above the 20-day SMA at $2.74, indicating short-term strength. However, NEAR price action remains below the 200-day SMA at $2.92, suggesting longer-term resistance overhead.
The Bollinger Bands analysis shows NEAR trading in the middle portion of the bands with a %B position of 0.5287. This neutral positioning within the $2.35-$3.13 range indicates balanced buying and selling pressure without extreme conditions.
NEAR Protocol Price Levels: Key Support and Resistance
Critical NEAR Protocol support levels emerge at $2.20 for immediate support, with stronger support at $1.79. These levels become crucial if the current altcoin weakness persists. The immediate support at $2.20 represents a key psychological level that has previously acted as a bounce point for NEAR price action.
NEAR resistance levels cluster around $3.10, which served as both immediate and strong resistance according to technical analysis. This level coincides with the recent highs and represents a significant barrier for bullish continuation. A decisive break above $3.10 could signal renewed upward momentum for NEAR Protocol.
The pivot point at $2.85 serves as a critical decision level for traders. NEAR price action above this level suggests potential for testing resistance, while breaks below could accelerate moves toward support levels.
Based on Binance spot market data, the daily ATR of $0.20 indicates moderate volatility, providing opportunities for active traders while requiring careful risk management.
Should You Buy NEAR Now? Risk-Reward Analysis
For conservative traders, the current NEAR price action suggests waiting for clearer directional signals. The mixed technical indicators and ongoing altcoin market weakness create uncertainty that favors patience over immediate entry.
Aggressive traders might consider accumulating NEAR near the $2.20 support level with tight stop losses below $1.79. The Everclear partnership provides fundamental support that could drive recovery once broader market conditions improve.
Swing traders should monitor the $3.10 resistance level for potential breakout opportunities. A volume-supported move above this level could target the 52-week high of $8.02, though this scenario requires significant market improvement.
Risk management remains crucial given the current environment. The NEAR/USDT pair's 24-hour trading volume of $38.8 million on Binance spot provides adequate liquidity for position management, but traders should maintain strict stop-loss levels given the volatile conditions.
Conclusion
NEAR Protocol faces near-term headwinds despite positive partnership developments. The current NEAR price of $2.77 reflects the tension between fundamental progress and challenging market conditions. Traders should monitor the key support at $2.20 and resistance at $3.10 for directional clarity, with the Everclear partnership providing potential catalyst for recovery once broader altcoin sentiment improves.
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