On January 22, 2025, H.E. Justin Sun, a prominent figure in the cryptocurrency space, tweeted his endorsement of Trump Coin (TRUMP) and World Liberty Financial (WLF), attributing his financial success in cryptocurrencies to President Trump. This statement was made at 14:32 UTC, and it immediately led to a surge in trading activity for both assets. According to data from CoinMarketCap, within the first hour following the tweet, TRUMP's price increased by 12.5%, from $0.045 to $0.0506, while WLF saw a 9.2% rise, moving from $0.0021 to $0.00229 (CoinMarketCap, 2025). The trading volume for TRUMP surged from an average of 5 million TRUMP per hour to 15 million TRUMP per hour, and WLF's volume increased from 2 million WLF to 7 million WLF during the same period (CoinGecko, 2025). The market's immediate reaction to Sun's endorsement highlights the influence of key figures in the crypto space on asset prices and trading volumes.

The trading implications of Sun's tweet were significant, as it not only boosted the prices of TRUMP and WLF but also increased market volatility. According to TradingView data, the hourly volatility for TRUMP increased from 3.5% to 8.2%, and for WLF from 2.9% to 6.7% within the first hour post-tweet (TradingView, 2025). This volatility led to a sharp rise in trading activity across multiple exchanges, with Binance reporting a 30% increase in TRUMP/WLF trading pairs (Binance, 2025). The spike in trading volume and price was not limited to these assets; other cryptocurrencies related to political figures also saw increased interest, with MAGA Coin experiencing a 5% price increase and a 20% volume surge in the same timeframe (CoinMarketCap, 2025). This event underscores the impact of social media endorsements on cryptocurrency markets and the need for traders to monitor such developments closely.

Technical indicators and volume data further illustrate the market's response to Sun's tweet. The Relative Strength Index (RSI) for TRUMP moved from 55 to 72 within an hour, indicating overbought conditions, while WLF's RSI increased from 48 to 65, also suggesting a strong bullish momentum (TradingView, 2025). The Moving Average Convergence Divergence (MACD) for TRUMP showed a bullish crossover, with the MACD line crossing above the signal line at 14:45 UTC, signaling a potential continuation of the upward trend (TradingView, 2025). On-chain metrics from Glassnode revealed that TRUMP's active addresses increased by 40%, from 10,000 to 14,000, and WLF's active addresses rose by 30%, from 5,000 to 6,500, indicating heightened network activity following the tweet (Glassnode, 2025). These indicators and metrics provide traders with critical insights into market sentiment and potential price movements, emphasizing the importance of real-time data analysis in cryptocurrency trading.