Corporate Bitcoin (BTC) Buying Surpasses ETFs for 3rd Straight Quarter, Signaling Strong Institutional Demand

According to @KobeissiLetter, publicly traded companies have acquired more Bitcoin (BTC) than U.S. exchange-traded funds (ETFs) for the third consecutive quarter, indicating a significant institutional accumulation trend. Citing figures from BitcoinTreasuries.net and CNBC, corporations expanded their BTC holdings by approximately 18% (131,000 BTC) in the quarter ending June 30. This growth significantly outpaced the 8% increase (111,000 BTC) in holdings by ETFs during the same period, as reported by CNBC. While ETFs still hold a larger total amount of over 1.4 million BTC, this sustained corporate buying pressure, even amid market volatility, suggests a strong, long-term conviction in Bitcoin as a treasury asset among public companies.
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A significant shift in institutional Bitcoin accumulation is underway, signaling a potentially robust long-term outlook for the cryptocurrency. For the third consecutive quarter, publicly traded companies have outpaced U.S. exchange-traded funds (ETFs) in acquiring Bitcoin (BTC). According to a report from CNBC citing data from Bitcoin Treasuries.net, corporations aggressively expanded their BTC reserves by approximately 18% in the quarter ending June 30, adding around 131,000 BTC to their balance sheets. In contrast, Bitcoin ETFs saw their holdings grow by a more modest 8%, an increase of about 111,000 BTC. While ETFs still command the largest aggregate holdings among single entity types with over 1.4 million BTC, representing about 6.8% of the total capped supply, the rate of corporate accumulation points to a deepening conviction in Bitcoin as a strategic treasury asset. This trend underscores a strategic, long-term allocation by corporations, distinct from the more speculative or diversified portfolio exposure often associated with ETF investors.
Corporate Conviction Bolsters BTC Price Above $108,000
This sustained corporate buying provides a powerful tailwind for Bitcoin's price, which is currently demonstrating significant strength. The BTC/USDT pair is trading firmly around $108,782, having tested a 24-hour high of $109,076.98. The 24-hour low of $107,837.71 has established a clear support zone that has held amidst minor fluctuations. The consistent demand from the corporate sector likely acts as a strong floor, absorbing selling pressure and fostering market confidence. The CNBC report highlights the persistence of this trend, noting that the last time ETFs surpassed public companies in BTC acquisition was in the third quarter of 2024. Furthermore, it points to corporate resilience even in hypothetical volatile scenarios, such as in April 2025, when companies reportedly increased their holdings by 4% despite market jitters, doubling the 2% growth seen in ETFs during the same period. This behavior indicates that corporations are not just fair-weather buyers but are committed to their accumulation strategy, viewing BTC as a crucial component of their long-term financial planning.
Altcoin Opportunities Emerge as BTC Consolidates
While corporate interest remains laser-focused on Bitcoin, the resulting market stability and bullish undertones are creating fertile ground for specific altcoins to flourish. An analysis of major altcoin-to-BTC pairs reveals several noteworthy trading opportunities. The standout performer is Avalanche (AVAX), with the AVAX/BTC pair surging an impressive 6.73% over the past 24 hours to trade at 0.00022670 BTC. This move is backed by substantial 24-hour volume of nearly 860 BTC, suggesting strong institutional or whale interest in the layer-1 platform. Similarly, Solana (SOL) is showing strength against Bitcoin, with the SOL/BTC pair climbing 1.84% to 0.00140470 BTC. Other established names are also posting solid gains, including Litecoin (LTC/BTC), which is up 1.69%, and Chainlink (LINK/BTC), which rose 1.02% with an exceptionally high 24-hour volume of over 2,562 BTC, indicating significant trading activity and potential for continued volatility. For traders, this dynamic presents a clear strategy: while Bitcoin provides a stable anchor, select altcoins with strong fundamentals or narratives are offering superior percentage gains. Monitoring these BTC pairs for breakouts on high volume, like that seen in AVAX and LINK, could yield significant alpha.
Looking ahead, the divergence between corporate and ETF buying patterns will be a critical metric for traders to watch. The immediate technical landscape for Bitcoin is defined by support at the $107,800 level and resistance at the recent high near $109,100. A decisive breakout above this resistance, driven by continued news of corporate acquisitions, could invalidate recent consolidation and propel BTC into a new price discovery phase. The fact that companies are increasing their stake at a faster rate than ETFs suggests that the most convicted, long-term holders are becoming more aggressive. This is a fundamentally bullish signal that could provide the underlying strength needed to overcome macroeconomic headwinds and sustain the current uptrend. Traders should closely monitor on-chain data for movements from corporate treasury wallets and keep an eye on quarterly earnings reports from major public companies for announcements of new or increased Bitcoin allocations, as these will likely serve as major market catalysts.
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