According to Cas Abbé, Binance has introduced its 8th project in the HODLER Airdrop series featuring Solayer Labs ($LAYER). BNB holders are encouraged to utilize Binance Simple Earn by locking their BNB, either in a flexible or locked manner, to participate in opportunities such as Megadrop and Launchpool. This initiative aims to incentivize BNB holders to actively manage their assets rather than allowing them to remain idle.