According to StockMKTNewz, Amazon Ads (AMZN) and Roku (ROKU) have unveiled a new integration that grants advertisers exclusive access to the largest authenticated connected TV (CTV) footprint in the United States through Amazon DSP. This collaboration is expected to strengthen both companies' positions in the digital advertising market, increase ad inventory liquidity, and potentially improve revenue streams. Crypto traders should monitor this deal for its potential impact on digital advertising tokens and blockchain-based ad tech, as increased CTV ad volumes may drive further development in crypto-powered advertising platforms. Source: StockMKTNewz on Twitter, June 16, 2025.