According to Lightspark on Twitter, Bitcoin achieved a new all-time high (ATH) coinciding with BTC Pizza Day celebrations, marked by the launch of Lightspark-branded pizza (source: @lightspark, Twitter, May 22, 2025). This milestone underscores strong bullish momentum in the Bitcoin market, as major industry players leverage cultural events to drive engagement and visibility. The combination of ATH and marketing initiatives like branded pizza highlights increased mainstream adoption and retail participation, critical for sustained upward price action. Traders should monitor liquidity and sentiment metrics, as such events often correlate with short-term volatility and renewed interest in BTC trading.